As Senior Vice President and Head of Youth Basketball Development at the National Basketball Association, David Krichavsky is responsible for leading the Jr. NBA, the league’s global youth basketball program for boys and girls that teaches the fundamental skills and core values of the game at the grassroots level in an effort to help grow and improve the youth basketball experience for players, coaches and parents.
David has overseen the launch of programs including Her Time to Play, Jr. NBA Global Championship, Jr. NBA Leadership Council, Jr. NBA Court of Leaders, Jr. NBA at Home, Jr. NBA Conference, Respect for the Game, Jr. NBA Skills Challenge and the league’s collaboration with USA Basketball to launch Youth Basketball Guidelines and the expanded Junior National Team program.
During the 2019-20 season, the NBA and its teams reached 14.5 million youth around the world through in-person events and clinics, before transitioning to virtual programming and online youth basketball development events that generated more than 210 million views from youth players and fans in 118 countries.
David joined the NBA in June 2015, following a 13-year tenure at the National Football League. David graduated with a B.A. in economics from Harvard and began his career working in finance at Goldman Sachs. He currently lives in Brooklyn with his wife and two daughters.